This shoot was part of an adidas campaign about creating the new, inspired by the young freestyle footballers of France, who thrive in the chaos of the Paris city streets. So much so, in fact, that they don't bat a lash when challenged to a game of soccer against a posse of motocross riders.
"Creativity thrives when two subcultures collide. Watch what happens when Lisa Zimouche and the S3 Society challenge freestyle dirt bike riders to a match. Experiment with your creativity to create Chaos."
Art direction: Kim Winderman
Concept & set design: 72 and Sunny
Athletes: Lisa Zimouche and S3 Freestylers, FMX4Ever Freestyle Motocross